About Us

At Purethica, we create consciously crafted products designed to nurture the mind, body, spirit, and home. Our range is intentionally infused with vibrational flower and crystal essences, offering a unique approach to wellbeing that supports not only physical needs but also emotional and energetic balance.

Our products go beyond clean beauty or natural living they’re tools for self-care and self-healing. Each item is thoughtfully handmade in small batches, combining non-toxic, cruelty-free, biodegradable, and vegan ingredients with subtle vibrational remedies. These remedies, drawn from the traditions of flower essence therapy and energy healing, are used by natural health practitioners worldwide to help shift emotional states, soothe the nervous system, and restore energetic harmony.

From face oils, body butters, and lip balms to room sprays, scoopable wax melts, and magnesium bath oils, our collection is designed for everyday use whether it’s part of a calming evening ritual or a moment of grounding in a busy day. We also offer specially formulated pet care products and essence-infused jewellery, so the entire family including your furry companions can benefit from our gentle and holistic approach.

Our essences are handmade or carefully sourced from Australia and the Pacific Islands, chosen for their purity, potency, and energetic resonance. We combine these with high-grade ingredients, avoiding harsh additives like parabens, sulphates, silicones, phthalates, mineral oil, and more.

Whether you're drawn to the soothing scent of our sprays, the skin-loving nourishment of our balms, or the subtle emotional support of our crystal and flower essence infusions, Purethica offers products that are as intentional as they are effective.

With Purethica, wellbeing becomes more than a routine it becomes a ritual of reconnection to yourself, your emotions, and the natural world.

Ethical

Source materials with care for people & planet

Conscious

A mindful brand purpose and intention

Sustainable

Recyclable, Biodegradable and Re-Usable

Unique

One-of-a-kind pacific flower infused products

High-Quality

Using only the highest grade ingredients

Healing

Cultivating emotional growth & transformation

Empowering

Designed to elevate personal wellbeing

Handmade

Lovingly created for quality, care & intention