Built Different Collection
For the ones who have always known they weren't made for the ordinary path and are still finding the courage to walk their own
There is a particular frustration in knowing what you're capable of and not yet living it. In feeling the pull of your own direction but second-guessing every step. In having something genuine to express and not quite finding the words, the confidence, or the permission.
Self-doubt has a way of making your own instincts feel unreliable. Of keeping you circling the starting line of the life you actually want.
The Built Different Collection is for breaking that pattern and moving forward as the fullest version of yourself.
Each product is infused with an empowering blend of vibrational Pacific flower essences traditionally used to help shift patterns of self-doubt, stagnation, and emotional suppression. Not by making you into something you're not, but by clearing the internal noise that obscures who you already are so you can move through life with confidence, express yourself without apology, and stay anchored in your own values even when the world has other ideas.
How you might feel with it:
More certain of your own direction. Less prone to shrinking your instincts to fit someone else's expectations. A renewed sense of momentum purposeful, grounded, and unmistakably yours. The quiet but powerful conviction of someone who knows exactly who they are, and has stopped apologising for it.
The supportive benefits of the Built Different flower essence blend are woven into every product in the Purethica range so however you choose to use them, the essences are working.
Not a treatment, not a diagnosis simply a companion for anyone done waiting for permission to be exactly who they are.
