{"product_id":"built-different-lip-butter-20g","title":"Built Different Lip","description":"\u003cdiv data-ux=\"Grid\" class=\"x-el x-el-div c2-1 c2-2 c2-9 c2-4w c2-4x c2-4y c2-2g c2-4z c2-50 c2-51 c2-3 c2-4 c2-52 c2-53 c2-54 c2-55 c2-5 c2-6 c2-7 c2-8\"\u003e\n\u003cdiv data-ux=\"GridCell\" class=\"x-el x-el-div c2-1 c2-2 c2-4w c2-56 c2-57 c2-bi c2-3o c2-h c2-5a c2-5b c2-5c c2-3 c2-4 c2-bj c2-bk c2-5f c2-5g c2-5h c2-5i c2-5 c2-6 c2-7 c2-8\"\u003e\n\u003cdiv data-ux=\"Block\" class=\"x-el x-el-div c2-1 c2-2 c2-3 c2-4 c2-5 c2-6 c2-7 c2-8\"\u003e\n\u003cdiv data-ux=\"Text\" data-aid=\"PRODUCT_DESCRIPTION_RENDERED\" data-typography=\"BodyAlpha\" class=\"x-el c2-1 c2-2 c2-1g c2-1h c2-2r c2-2g c2-21 c2-2h c2-3 c2-20 c2-4 c2-2q c2-5 c2-6 c2-7 c2-8 x-rt\"\u003e\n\u003cp data-start=\"69\" data-end=\"291\"\u003eThis delicious \u003cstrong\u003ewatermelon flavoured \u003c\/strong\u003elip butter is hydrating, smooth, and deeply nourishing. A small amount rubbed over your lips will leave them soft, replenished, and perfectly moisturised with a silky, non-greasy finish.\u003c\/p\u003e\n\u003cp data-start=\"293\" data-end=\"531\"\u003eInfused with vibrational flower essences, this unique lip butter draws on ancient healing practices where flowers, herbs, and crystals were used to support emotional wellbeing, grounding, and the body’s natural ability to restore balance.\u003c\/p\u003e\n\u003cp data-start=\"533\" data-end=\"958\"\u003e“Built Different” is formulated with a blend of native flower essences and potent crystal essences designed to support those who feel emotionally stretched, disconnected, overwhelmed, or stuck carrying too much for too long. Inspired by the need for calm, connection, reset, and hope, it gently encourages emotional grounding, deeper connection with yourself and others, and the ability to slow down and feel supported again.\u003c\/p\u003e\n\u003cp data-start=\"960\" data-end=\"1251\"\u003eCreated for the moments when life feels heavy, overstimulating, or emotionally draining, “Built Different” helps bring you back to a place of steadiness, comfort, and possibility reminding you that softness, rest, connection, and dreaming bigger for yourself are strengths, not weaknesses.\u003c\/p\u003e\n\u003cp data-start=\"1253\" data-end=\"1536\"\u003eVibrational flower essences and crystal essences, when absorbed by the body, are believed to support emotional harmony and energetic wellbeing, making this lip butter not only a nourishing treatment for your lips but also a subtle daily ritual for emotional support and reconnection.\u003c\/p\u003e\n\u003cp data-start=\"1538\" data-end=\"1721\"\u003ePerfectly sized for your pocket or purse, this lip butter comes in a sustainably made, reusable amber glass jar, making it an eco-friendly addition to your everyday self-care routine.\u003c\/p\u003e\n\u003cp data-start=\"1723\" data-end=\"1773\"\u003eIt’s not just a lip butter, it’s support in a jar.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Purethica","offers":[{"title":"Default Title","offer_id":46143294832836,"sku":"BY-CNT","price":15.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0704\/0401\/4276\/files\/hf_20260512_060017_c2a02752-a3cf-443d-b8f8-ab9f2b94135b.png?v=1778636757","url":"https:\/\/purethica.com.au\/products\/built-different-lip-butter-20g","provider":"Purethica","version":"1.0","type":"link"}